About us
Our goal:
Encouraging sustainable behaviour for a better world
Our mission is to improve. Improve how we deal with the world, with each other, and with ourselves. That is why, since 2013, we have been using our expertise in behavioural change to contribute to a better world.
Because if you know how to push people's "buttons", you can influence their choices. We seize this opportunity to create situations that stimulate sustainable behaviour and bring out the best in people.
Our approach:
Helping organizations become more sustainable with knowledge about behaviour
Many organizations want to work on their Corporate Social Responsibility, but do not really know how. We ensure that they push the right buttons to encourage sustainable behaviour more effectively. This way, we help them achieve their sustainability goals and increase their positive impact on the world.
Our team
Mats Postema
Co-Owner, Behavioural Expert
& Account manager
M.Sc - Psychology
& Behavioural Sciences
Addresses organizations to help them increase their impact with behavioural expertise.
Julie de Vaan
Co-Owner, Behavioural Expert
& Researcher
M.Sc - Communication Science
& Prosocial behaviour
Provides the right knowledge about and insights into behaviour to optimize actions and increase impact.